Business Mentor NY – a program of Empire State Development

Program Update

Mentees and Mentors,

We appreciate your interest in mentorship. Please be advised that after March 31, 2024, the Business Mentor NY Program will cease to operate. However, you can continue to access mentoring services by contacting Entrepreneurship Assistance Centers in your area at esd.ny.gov/eac-directory to obtain one-on-one counseling with your current business idea or small business.

If you would like to continue offering pro bono mentoring services to entrepreneurs or small business owners, please email us at nylovessmbiz@esd.ny.gov with your core business skills, experience or education and your preferred service area.

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My full assessment

Set up and Planning

  • Created a business plan
  • Interviewed potential customers
  • Created a prototype
  • Confident
  • Confident

Market Research

  • Very Confident
  • Confident
  • Confident
  • Confident
  • Very Confident

Finances

  • Very Confident
  • Very Confident
  • Confident
  • Very Confident

Sales

  • Very Confident
  • Very Confident
  • Very Confident

Operations

  • Very Confident
  • Very Confident
  • Very Confident
  • Very Confident
  • Very Confident
  • Very Confident
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  BMNY IBERO and Medaille College at Buffalo

Dawn Kane Mentor

Location Tonawanda, New York, United States of America
Mentor Industry Marketing/Advertising
Languages spoken
  • English
Recent Activity

How I can help

My professional background

We are a dedicated team of expert marketers with over 25 years experience in all aspects of marketing. Our marketing experience extends from social media to marketing strategies and campaigns, loyalty and reward programs, database management, direct mail, website management, vendor relationships, analysis and ROI, tradeshows, market research, advertising campaigns, public and media relations, and promotions and events. We’ve worked in a variety of industries that include radio promotions, casino marketing, and fundraising, and bring that knowledge and experience to the clients we serve.


How to work with me

What I can offer

I can help with startup business information, next steps as to how to meet people and attract clients, and assistance with marketing strategies for their clients .

My expectations for a successful mentoring relationship

Two way communication would be key to the mentoring relationship. I would expect the mentee to follow up after our meetings/discussions.

How entrepreneurs can prepare before we start

Be prepared with questions! I would hope that they at least do a little bit of research on their own first and are seeking a mentor because they are confused or intimidated by the process.