Business Mentor NY – a program of Empire State Development

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My full assessment

Set up and Planning

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Finances

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Sales

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LJ
  BMNY

La'teef Jones Entrepreneur

Location Brooklyn, New York, United States of America
Venture Industry Computer Services/Information Technology
Languages spoken
  • English
Recent Activity

What I need help with

My background as an entrepreneur

My current challenges

My current challenges are I am uncertain how to market such a nebulous product offering to the right audiences and how to speak to the public about the service offerings while not giving them sticker shock at any price.

Actions I’ve taken so far

created a marketing plan, business plan, executing to the marketing plan but experiencing challenges in gaining traction.

My future goals

I'd love for my platform to provide a set of tools to ensure development, empowerment, and encouragement for displaced, new collar, or uniquely-skilled workers as they navigate their careers. I'd also like to provide small to large businesses with a platform to promote trust and assurance of their brands from a non-bias compliance perspective.

My motivations to work with a mentor

I believe a mentor would be able to not only keep me accountable to my goals but also provide insights I wouldn't know to think of being a new entrepreneur.


About my venture

Equr.ae Started 2023

EQUR.AE, a revolutionary platform designed to facilitate, empower, and enable assurance while providing a portal for the evolution of consumers, professionals, and businesses alike. EQUR.AE is not just a tool; it's a gateway to staying competitive in an ever-evolving landscape. Whether you're seeking personal career growth, navigating the complexities of business aspirations, or aiming for sustainable success, EQUR.AE is crafted to be your indispensable companion on your journey.

Countries of operation: United States of America