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My full assessment

Set up and Planning

  • Assessed the value of the market
  • Created a prototype
  • Tried to sell to customers
  • Very Confident
  • Very Confident

Market Research

  • Very Confident
  • Neutral
  • Very Confident
  • Not confident
  • Not confident

Finances

  • Confident
  • Confident
  • Neutral
  • Not confident

Sales

  • Confident
  • Neutral
  • Neutral

Operations

  • Neutral
  • Neutral
  • Very Confident
  • Very Confident
  • Confident
  • Very Confident
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[SG]
  BMNY

Steve Grogan Entrepreneur

Location
Troy, New York, United States of America
Venture Industry
Health/Wellness/Fitness/Bodywork
Languages spoken
  • English
Recent Activity

What I need help with

My background as an entrepreneur

My current challenges

I would prefer to work out of an actual brick-and-mortar studio. (Right now clients either come to my home, or I go to theirs.) The problem for me has always been finding an effective yet affordable location. Speaking of "affordable," I don't even know what constitutes rent that is "too high" or "about right." Even if I found it, I would need help securing funds (AKA loans or grants) to get enough to cover my rent until I have a steady amount of clients. Lastly, I'm worried about determining a good price for my services. I have something set up right now, but I always wonder if I am striking a balance between something that will be fair for the client to pay, versus one where I am basically ripping myself off.

Actions I’ve taken so far

I have a website set up, as well as my presence on several social media platforms. Right now I am focusing on Tik Tok and Instagram as my main platforms. (These seem to be the best ones for the modern era, where people's attention spans have shrank dramatically.) I also have had an image created that could be used on business cards, fliers, or postcards.

My future goals

I want to have a physical studio someday, and I would like to be able to retire from my day job and do this full-time.

My motivations to work with a mentor

I want to work with a mentor to shore up the business areas where I have indicated I am weakest.


About my venture

Capital District High Intensity Resistance Training

I teach a method of exercise called High Intensity Resistance Training (HIRT going forward). It is unlike anything anyone else in this area teaches. Most people are pushing 5 days per week, an hour at a time. People don't have time for that. HIRT is time-efficient, safe, and effective. Even senior citizens and people with bone/joint issues can do this workout.

Countries of operation: United States of America