Business Mentor NY – a program of Empire State Development

Program Update

Mentees and Mentors,

We appreciate your interest in mentorship. Please be advised that after March 31, 2024, the Business Mentor NY Program will cease to operate. However, you can continue to access mentoring services by contacting Entrepreneurship Assistance Centers in your area at esd.ny.gov/eac-directory to obtain one-on-one counseling with your current business idea or small business.

If you would like to continue offering pro bono mentoring services to entrepreneurs or small business owners, please email us at nylovessmbiz@esd.ny.gov with your core business skills, experience or education and your preferred service area.

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My full assessment

Set up and Planning

  • Confident
  • Very Confident

Market Research

  • Neutral
  • Confident
  • Confident
  • Confident
  • Confident

Finances

  • Very Confident
  • Very Confident
  • Very Confident
  • Very Confident

Sales

  • Very Confident
  • Very Confident
  • Very Confident

Operations

  • Neutral
  • Very Confident
  • Very Confident
  • Confident
  • Confident
  • Very Confident
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NH
  BMNY Hofstra University

Nichole Heid Entrepreneur

Location Farmingdale, New York, United States of America
Venture Industry Digital Marketing/E-Commerce/Social Media
Languages spoken
  • English
Recent Activity

What I need help with

My background as an entrepreneur

My current challenges

It would be amazing to be paired with a digital marketing expert.

Actions I’ve taken so far

I've started working with clients.

My future goals

To pivot completely from accounting/tax and focus soley on social media.

My motivations to work with a mentor

To help minimize exposure of missteps and calculations.


About my venture

Heid and Associates/NH Consulting Group Inc Started 2021

My firm primarily offers accounting, tax and consulting services to small businesses. Due to Covid I noticed many of my clients were not utilizing social media adequately or were struggling with visibility and sales. I noticed a shift in my consulting work and adding this social media consulting into the mix.

Countries of operation: United States of America