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My full assessment

Set up and Planning

  • Created a business plan
  • Performed a competitive analysis
  • Assessed the value of the market
  • Interviewed potential customers
  • Very Confident
  • Very Confident

Market Research

  • Neutral
  • Confident
  • Confident
  • Very Confident
  • Very Confident

Finances

  • Neutral
  • Neutral
  • Not confident
  • Not at all confident

Sales

  • Confident
  • Confident
  • Very Confident

Operations

  • Neutral
  • Very Confident
  • Very Confident
  • Confident
  • Very Confident
  • Very Confident
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[LO]
  BMNY » Hofstra University

Lina Osorio Entrepreneur

Location
Baldwin, New York, United States of America
Venture Industry
Media/Publishing
Languages spoken
  • English
  • Spanish
Recent Activity

What I need help with

My background as an entrepreneur

My current challenges

I’m trying to best find a way to publish the book, finding an illustrator to help design the book and find start up funds to help create the prototype and also purchase the doll that comes attached and also what kind of packaging would be needed.

Actions I’ve taken so far

I’ve done market research at different non stores, spoken with educators in the NYC area to discuss the need for the book and at retail stores to see what exists currently.

My future goals

I’d like to launch this book by August/September when the new school year begins and before Hispanic Heritage Month begins in October. After conducting some customer discovery reports I’ve realized that additional supporting documents for parents/caretakers/educators will be needed to accompany the book

My motivations to work with a mentor

I am a student of life and am looking for guidance from experienced mentors in creating tools/services and helping quantify my idea and find the true value proposition of it.


About my venture

N/A

I’ve recently begun the creation of a multimedia company that helps underrepresented communities feel heard and seen. Part of this umbrella company is a book for neurodivergent children that can be used as a tool for parents, caretakers and educators and a coping mechanism for the children.

Countries of operation: United States of America